Dictionary of Marketing
di/19593657
Язык: Английский
Издательство: Bloomsbury Publishing PLC
Год: 2011
Дополнительные характеристики
Формат
130x195
Страниц
320 стр.
Тип издания
Отдельное издание
Тип обложки
Мягкая обложка
Реклама:
Описание:
This fully revised edition offers comprehensive coverage of all aspects of marketing, including market research, advertising, publicity and both print and social media.
- Over 6,000 terms explained in clear, simple English.
- Phonetic pronunciation for all main entries.
- Examples show words used in context.
- Quotations from magazines and newspapers.