ev/24810636
Год: 2013
Дополнительные характеристики
AMAZON.COM started off delivering books through the mail and rode the first wave of dotcom hysteria. But its visionary founder, Jeff Bezos, wasn't content with being a fashionable online bookseller. He wanted Amazon to offer limitless selection and seductive convenience at disrup-tively low prices - to become the everything store. To accomplish his grand vision, he developed a corporate culture of relentless ambition and secrecy that's never been cracked, until now.
Bloomberg Businessweek senior writer Brad Stone had unprecedented access to current and former Amazon employees and executives, as well as members of the Bezos family, and now he finally gives readers the first in-depth, fly-on-the-wall account of life at Amazon. Even compared to many of tech's other elite
Innovators - Jobs, Gates, Zuckerberg - Bezos is an exceedingly private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in much the same way Henry Ford revolutionized manufacturing - with a ruthlessness that is matched by a commitment to delivering superior customer experience.
The Everything Store is the definitive biography of the technology juggernaut that placed one of the first and largest bets on the Internet and forever changed the way we shop and read. It is the long-anticipated, honest account of the company of our age, and a deeply personal look at the iconic entrepreneur who founded it.